There is a lot of shock over Wizkid –
the biggest African act in the last two
years – missing out on the BET Award
for Best International Act – Africa. And
rightly so.
Wizkid’s late 2015 single, Ojuelegba
was the hottest single of last summer,
even before Drake and Skepta jumped on
a remix that only served to catapult it
further. The song enjoyed endorsements
from Alicia Keys and Swizz Beatz, and
got recognized by Fader as 12th Best
Song of 2015 Globally.
To add to that, this year Wizkid co-wrote,
co-produced and featured on the hottest
song of this summer, One Dance by
Drake. The song has been the longest
running number one single in the UK’s
digital music history, as well as the
longest running number one single this
year on the Billboard Hot 100 in 2016.
Needless to say, the reach of Wizkid’s
music has comfortably reached beyond
Africa to the US with all these features,
and also to Europe where he recently
toured with Chris Brown. He has brought
so much attention to African music with
American entertainment personalities like
Wale and DJ Akademiks discussing and
defending him on radio and social media
respectively.
However, there is almost no way Wizkid
could have won that award. Wizkid made
it clear last year that he will never go for
a BET Award where he will be awarded
backstage, away from the live audience
as the media network does to the
recipients of its African award.
He boycotted the awards last year, and
rightfully so. He was not the only one
either. Ghanaian international act, Fuse
ODG also took the same stance, telling
BET they have to stop the disrespect of
African artists.
It is quite evident that there was no way
BET would have awarded an artist who
stood up to them that way. He also
boycotted this year’s awards and did not
participate in any of the promotion prior
to the event.
This in my opinion, is a stance that other
African artists have to start taking to
preserve their self-respect as well as
that of the African people. It is
disrespectful that an award created to
honour and award black people of
excellence will segregate Africans by not
giving them their awards during the main
event.
Source; 360nob.com
Monday, June 27, 2016
Entertainment
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